What Happens To Your Brain When You Negotiate About Money?

The psychology of money is a relatively recent but very interesting branch of science.  It examines the relationship between the man and the fascinating rustle of banknotes, as well as the impact of monetary factors on his decision-making, attitudes to other people and a person’s possible transformation as he or she gets rich or poor.

Quinte West It is known that money may push a person to compromise on his or her conscience, may make him  or her happy or unhappy, or dependent or free, amongst others others.  When a person thinks about money,  talks about them or just looks at the neat pile of bills, their brain is activated in particular way.  This activity is much higher than that when they are induced by intense fear.

buy modafinil spain Harvard Business Review reported on a study examining the relationship between the man  and  money.  During this research, scientists scanned the brains of twelve people as they were playing a game.  As  the result of this game, the participants could win or lose a certain amount of money.  The researchers indicated that MRI scans recorded  special activity in the nucleus accumbens, a site located deep inside the brain  which is responsible for our sense of pleasure and defines our motivations and emotions.  The researchers then compared the brain scans of participants who were very close to winning with the brain scans of ordinary drug addicts who were in a state of ecstasy under the influence of cocaine.  The result was amazing:  the images of the brain activity obtained in their experiments were almost identical to  those of drug addicts.  Dr. Brian Knutson, an expert in the field of neurobiology who analyzes financial decision-making, says that money has an ability directly affect humans.

Another experiment conducted by neuroscientists helps explain why negotiators making financial decisions often act irrationally.  The participants of the experiment were divided into pairs. The scientists asked the members of each pair to share some money.  One of the participants made a financial proposal, while the other decided whether to accept it or not.  At the same time, the scientists scanned the brains of  the participants.  Almost half of the participants rejected an offer to get a small amount of money because they thought that  this option was humiliating, although it was more reasonable to accept any amount of money than to not receive anything at all.

How does our brain make such irrational  decisions?  The neuroscientists established that when a participant received a proposal on how to split the money, the activity of the brain area linked with his  self-awareness helped him to solve complex problems. However, when the participant got an unfair offer,  his brain  activated  another region that is responsible for emotions. Hence, it is our emotions which direct us to make certain illogical decisions.

It is known that we may have an emotional reaction to events before our rational mind is able to engage. Hence, we should control our emotions in order to make correct decisions in negotiations about money.

order Ivermectin mastercard Source:

“Emotional Intelligence 2.0”   by  Travis Bradberry

Svetlana Stroganova, Nikolai Shmelev


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